Stock Quote:FIZZ$102.23(+$0.32)|11/17/2017 4:00 PM ET|NASDAQ

Soft Drinks



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The unique flavors of Faygo trace their roots back to 1907, when two Russian bakers, Ben and Perry Feigenson, moved to Detroit and began Feigenson Brothers Bottling Works. Their original flavors, fruit punch, strawberry and grape, were based on their own cake recipes. That is why these, and the flavors they later developed, were (and still are) unique. The brothers produced the ‘pop’ one day, closed the factory the next day, loaded the product on a horse-drawn wagon, and sold it for three cents, or two for a nickel.

With more than 50 flavors from legendary Red Pop to sassy Rock & Rye, Faygo has evolved into a contemporary brand that continues to be enjoyed across multiple generations.